A success story

From the 1920s to today,
the Lambrusco that has won over everyone.

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History

A story marked by the heartbeat
of a pulsating land:
Emilia

The
1920s

It was the Roaring Twenties and Italy realised it was studded with priceless treasures, which would soon become world-famous. From the Scuderia Ferrari to Parma Ham, everything seems to speak of Emilia excellence. So do the Sorbara grapes. At the same time, in San Prospero, in the province of Modena, Umberto Cavicchioli transformed a farmhouse into a winery. 6 April 1928 was the beginning of the Cavicchioli era.

It was the Roaring Twenties and Italy realised it was studded with priceless treasures, which would soon become world-famous. From the Scuderia Ferrari to Parma Ham, everything seems to speak of Emilia excellence. So do the Sorbara grapes. At the same time, in San Prospero, in the province of Modena, Umberto Cavicchioli transformed a farmhouse into a winery. 6 April 1928 was the beginning of the Cavicchioli era.

The
1950s

In the aftermath of World War II the desire for rebirth was increasingly pressing, and Italy prepared to take on the challenge. Just like Piergiorgio Cavicchioli who, in 1958, had the winery built in the middle of the agricultural estate founded by his father Umberto. The third generation of the family was also born here. The bond with the land is finally complete. A deep attachment, a common thread as red as Lambrusco.

In the aftermath of World War II the desire for rebirth was increasingly pressing, and Italy prepared to take on the challenge. Just like Piergiorgio Cavicchioli who, in 1958, had the winery built in the middle of the agricultural estate founded by his father Umberto. The third generation of the family was also born here. The bond with the land is finally complete. A deep attachment, a common thread as red as Lambrusco.

The
1960s

We reach the Sixties on four wheels, although most people used to get around with a Lambretta. Just as driving those six kilometres between San Prospero, where the wines are bottled, and Bomporto, where the grapes are processed in a new building. As the company expands into different production sites, the family gets closer and closer. In 1964 Umberto decided that his children were old enough to take over the business. And so,

with them, a new phase begins. The distribution network becomes more widespread throughout Italy.

We reach the Sixties on four wheels, although most people used to get around with a Lambretta. Just as driving those six kilometres between San Prospero, where the wines are bottled, and Bomporto, where the grapes are processed in a new building. As the company expands into different production sites, the family gets closer and closer. In 1964 Umberto decided that his children were old enough to take over the business. And so, with them, a new phase begins. The distribution network becomes more widespread throughout Italy.

The
1970s

The Cavicchioli family welcomes trends from overseas with open arms: there is an increasing desire for freedom and transgression. So Lambrusco Cavicchioli is ready to be exported outside the Italian borders. Production increased, success was not long in coming and it was already time to hand the business over to grandsons Umberto, Sandro and Claudio. The Cavicchioli style is now a cult of Modena Lambrusco, the beating heart of an authentic and lively land.

The Cavicchioli family welcomes trends from overseas with open arms: there is an increasing desire for freedom and transgression. So Lambrusco Cavicchioli is ready to be exported outside the Italian borders. Production increased, success was not long in coming and it was already time to hand the business over to grandsons Umberto, Sandro and Claudio. The Cavicchioli style is now a cult of Modena Lambrusco, the beating heart of an authentic and lively land.

From the
1980s to today

This was the beginning of the development of a reliable, beloved brand, demanded by everyone: from taverns to star-rated restaurants, from the neighborood shops to the bigger supermarkets, from the Italian province to the big cities overseas. Lambrusco Cavicchioli is tradition without betrayal: it is the result of a handover that culminated in 2010 with the acquisition of the company by Cantine Riunite & Civ. Lambrusco Cavicchioli establishes itself as a witness to authentic, lasting

and profound relationships. Lambrusco Cavicchioli becomes Emilia’s Beating Heart.

This was the beginning of the development of a reliable, beloved brand, demanded by everyone: from taverns to star-rated restaurants, from the neighborood shops to the bigger supermarkets, from the Italian province to the big cities overseas. Lambrusco Cavicchioli is tradition without betrayal: it is the result of a handover that culminated in 2010 with the acquisition of the company by Cantine Riunite & Civ. Lambrusco Cavicchioli establishes itself as a witness to authentic, lasting and profound relationships. Lambrusco Cavicchioli becomes Emilia’s Beating Heart.